“If you want to create an information product business, should you sell individual courses or create a membership site?

The answer seems simple: go for the membership! After all, who doesn’t want to get paid every month, forever more?

In reality, things aren’t quite that straight forward, though. Read on to find out what the best solution really is…

A membership is an alluring option, but my recommendation is to sell one-off online courses instead. Here’s a summary of the 5 reasons why online courses beat information based membership sites:”

Read the whole thing here.