When running a business, you’ll sometimes need to spread news about what you’re up to. For these situations, a press release is ideal. If you don’t know how to write one, you might miss out on a lot of potential interest.

Writing press releases is an art form. They need to be engaging so you can convince other people to cover them. In this article, we’ll talk about some tips you can use to write better ones. We’ll also show you a template you can use to get started immediately. However, let’s first talk a bit more about what press releases are and when to use them!

Read the whole thing here.