“There are many ways to monetize your WordPress site or blog. Running ads is one of them. But in order to make it work, you need to create an advertising management strategy first.

Having used ad management on our site for a long time, I know how important it is. You don’t want to just start slapping up ads all over the place. Folding in, of course, your site, your readers and your goals, it’s key you have the ability to control those ads effectively and easily.”

Read the whole thing here.